Not only this, but these types of SEO dashboards and data manipulation tools can help you use search data to fuel your content strategy-to help you decide what to produce, and for whom-from the very beginning. For example, it’s important to track links you’ve earned so that you know that you are being pointed to as an authoritative source on a particular subject. SEO reports for clients or C-suites are important because it can display tangible proof that you are making progress when it comes to building your reputation and drawing attention to yourselves. Google tends to attract the majority on desktop search traffic, accounting for 75% globally in 2019, but you should consider other sources as well.
SEO is a way to make sure that your online property shows up as near to the top of a search engine (Google, Bing, DuckDuckGo) when someone searches for your target keywords-typically, keywords that relate to your product, expertise, or theme. My goal for this post is to help you quickly compare the best SEO reporting software and other report dashboards.įirst, what is search engine optimization (SEO)?
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